BCOM 2 : student edition [Material Impreso] / Carol M. Lehman, Debbie D. DuFrene
Datos de publicación: Mason, Ohio: Cengage Learning, c2011Descripción: xi, 321, [67] p. il. 22 x 28 cm. IMPRESOISBN: 978-0-538-75335-7Tema(s): COMUNICACIÓN EN LA EMPRESA | INGLES-TEXTOS | INGLES COMERCIAL | ENSEÑANZA DE IDIOMAS | COMUNICACION ESCRITA | COMUNICACION ORAL | COMUNICACION ELECTRONICAResumen: Contiene: I. Communication foundations and analysis.- 1. Establishing a framework for business communication. 2. Focusing on interpersonal communication. 3. Focusing on group communication. 4. Planning written and spoken messages.- II. Communication through electronic, voice and written messages.- 5. Communicating electronically. 6. Preparing good and neutral-news messages. 7. Preparing bad-news messages. 8. Preparing persuasive messages. 9. Revising written messages.- III. Communication through reports and business presentations.- 10. Understanding the report process and research methods. 11. Managing data and using graphics. 12. Organizing and preparing reports and proposals. 13. Designing and delivering business presentations.- IV. Communication for employment.- 14. Preparing résumés and application messages. 15. Interviewing for a job and preparing employment messages.Tipo de ítem | Biblioteca de origen | Signatura topográfica | Estado | Fecha de vencimiento | Código de barras | |
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Libro Sala | Pocitos | 420.07 LEH | Disponible | P31360 |
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Contiene: I. Communication foundations and analysis.- 1. Establishing a framework for business communication. 2. Focusing on interpersonal communication. 3. Focusing on group communication. 4. Planning written and spoken messages.- II. Communication through electronic, voice and written messages.- 5. Communicating electronically. 6. Preparing good and neutral-news messages. 7. Preparing bad-news messages. 8. Preparing persuasive messages. 9. Revising written messages.- III. Communication through reports and business presentations.- 10. Understanding the report process and research methods. 11. Managing data and using graphics. 12. Organizing and preparing reports and proposals. 13. Designing and delivering business presentations.- IV. Communication for employment.- 14. Preparing résumés and application messages. 15. Interviewing for a job and preparing employment messages.
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